The curriculum builds cross-functional competencies and strategic perspectives. The first year includes work in core areas such as quantitative methods, statistics, fundamentals of managing engineers, marketing, managerial economics, managerial finance, human resource management and systems effectiveness. Year 1 also includes a five-day residency on the campus of The University of Iowa. Participants complete core courses their second year in areas such as strategic cost analysis, basics of systems engineering, engineering law, strategic management, and project management. The second year also includes a five-day residency on campus at Iowa State University, advanced business and engineering classes, and an international trip. The program concludes with the capstone course in strategic management, which is integrated with a capstone engineering course in which teams develop a product idea based on new technology of interest to all members. The team will conduct research and develop a business plan to implement and market the product.
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The University of Iowa / Iowa State University curriculum places a premium on practical value. Classroom discussions serve as a laboratory for solving business issues faced on the job. For example, in the statistics course participants are encouraged to share data sets and applications in areas such as compensation design and manufacturing process control. Student teams have business simulations, problem-solving discussions, team presentations, individual study, lectures, assigned readings, state-of-the-art analytic software packages, and distinguished guest speakers and capitalize on the collective professional experience of participants and The University of Iowa College of Business and Iowa State University College of Engineering faculty.